THINK you've seen it all when it comes to cosmetic surgery?
Look more closely.
Eyelash transplant surgery is poised to become the new must-have procedure for women and the occasional man convinced that beauty is not so much in the eye of the beholder as attached to the eye itself.
Using procedures pioneered by the hair loss industry for balding men, surgeons are using "plug and sew" techniques to give women long, sweeping lashes once achieved only by glued-on extensions and thick lashings of mascara.
And just like the human hair they originate from, these lashes just keep on growing.
"Longer, thicker lashes are a ubiquitous sign of beauty.
Eyelash transplantation does for the eyes what breast augmentation does for the figure," said Dr Alan Bauman, a leading proponent of eyelash transplants.
"This is a brand new procedure for the general public (and) it is going to explode," Dr Bauman said.
Under the procedure, a small incision is made at the back of the scalp to remove 30 or 40 hair follicles, which are carefully sewn one by one on to the patient's eyelids.
Only light sedation and local anaesthetics are used and the cost is around $4000 an eye.
The technique was first confined to patients who had suffered burns or had congenital malformations of the eye.
But about 80 per cent are now done for cosmetic reasons.
Dr Sara Wasserbauer, a Northern California hair restoration surgeon, said she had been inundated by requests.
"I have been getting a ton of eyelash inquiries," she said.
The surgery is not for everyone. The transplanted lashes grow just like head hair and need to be trimmed regularly and sometimes curled.
Very curly head hair makes for lashes with too much kink.
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